Currently at the cusp of a new wave of deep transformative innovations, entrepreneurship and innovation are becoming the key drivers of economic growth and prosperity. Gaining and sustaining a position in the international ...

Environmental product innovation (EPI) is an imperative for contemporary business as it enhances firm competitiveness and provides significant societal benefits. Arguments that the use of environmental management systems—such ...

We use a visual semiotic approach to explore how BP utilized the power of the visual after the 2010 Deepwater Horizon disaster. Through the careful construction and use of images on its corporate website, BP narrated a ...