• Article  

      Corporate social responsibility in international marketing: review, assessment, and future research 

      Eteokleous, Pantelitsa P.; Leonidou, Leonidas C.; Katsikeas, Constantine S. (2016)
      Purpose – Although corporate social responsibility (CSR) has been an issue of major concern for marketers for more than half a century, only recently has it attracted the attention of international marketing researchers. ...
    • Article  

      Perceptions Matter 

      Kassinis, George I.; Panayiotou, Alexia (2006)
      We examine the role of chief executive officers (CEOs) in the context of firm environment-related decisions and argue that CEO perceptions of the importance of stakeholders in environmental decision-making are related to ...