Browsing by Subject "Corporate social responsibility"
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Article
Corporate social responsibility in international marketing: review, assessment, and future research
(2016)Purpose – Although corporate social responsibility (CSR) has been an issue of major concern for marketers for more than half a century, only recently has it attracted the attention of international marketing researchers. ...
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Article
Perceptions Matter
(2006)We examine the role of chief executive officers (CEOs) in the context of firm environment-related decisions and argue that CEO perceptions of the importance of stakeholders in environmental decision-making are related to ...