Browsing by Subject "Environmental management"
Now showing items 1-4 of 4
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Article
Dynamic capabilities driving an eco-based advantage and performance in global hotel chains: The moderating effect of international strategy
(2015)Building on the dynamic capabilities theory, a model of organizational capabilities driving an eco-based competitive advantage and performance in the global hotel industry is tested. Data obtained from 102 hotel chains ...
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Article
Evaluating the green advertising practices of international firms: A trend analysis
(2011)Purpose – Consumer scepticism about the credibility of green advertising around the world is growing. The article aims to provide a comprehensive assessment and trend analysis of green advertising practices of international ...
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Article
Research into environmental marketing/management: A bibliographic analysis
(2011)Purpose: This study seeks to identify, synthesize, and evaluate extant research on environmental marketing and management, with the ultimate aim of unveiling trends in this field. Specifically, it aims to focus on: the ...
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Conference Object
SensoMan: Remote management of context sensors
(Association for Computing Machinery, 2015)Sensor networks that collect data from the environment can be utilized in the development of different context-Aware applications bringing in sight the need for data collection, management and distribution. Boards with ...