Browsing 005 Σχολή Οικονομικών Επιστημών και Διοίκησης / Faculty of Economics and Management by Subject "Adaptation"
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Article
Drivers and outcomes of importer adaptation in international buyer-seller relationships
(2011)Notwithstanding the growing literature on international buyer-seller relationships, limited attention has been given to the crucial role of adaptation in enhancing relationship performance, especially from the standpoint ...