Browsing Τμήμα Διοίκησης Επιχειρήσεων και Δημόσιας Διοίκησης / Department of Business and Public Administration by Type "Article"
Now showing items 21-40 of 373
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Assessing the contribution of leading mainstream marketing journals to the international marketing discipline
(2010)Purpose – Growing globalization in recent decades has been responsible for the emergence of a new stream of research focusing on international marketing. However, compared to domestic marketing knowledge, this field has ...
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Assessing the greenness of environmental advertising claims made by multinational industrial firms
(2014)Growing skepticism about green advertisements calls for a thorough investigation of the environmental claims made by firms. This is particularly important in the context of industrial and international markets, where ...
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Barriers to export management:an organizational and internationalization analysis
(2000)The article focuses on barriers encountered by developing country-based manufacturing firms during ongoing export business operations. Using a sample of 100 Cyprus-based exporters, the study revealed that problems associated ...
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Barriers to international purchasing: the relevance of firm characteristics
(1999)Despite trends towards growing globalization of the world economy, the further development of import trade is still hindered by a number of barriers. Based on a sample of 100 Cypriot importers, an attempt is made to assess ...
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Behavioural aspects of the exporter-importer relationship: The case of cypriot exporters and british importers
(1989)There are two major approaches in examining distribution channels, the economic and the behavioural. The former focuses on the “efficiency” aspects of the distribution channel, namely, costs, functional differentiation and ...
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Being Innovative While Being Green: An Experimental Inquiry into How Consumers Respond to Eco-Innovative Product Designs
(2019)Eco-innovations are an effective way for companies to strategically align themselves with customers’ growing environmental concerns. Despite their crucial role, scant research has focused on eco-innovative product designs. ...
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Betrayal in buyer–seller relationships: Exploring its causes, symptoms, forms, effects, and therapies
(2018)Building on literature in social psychology that discussed betrayal in interpersonal relationships, this article explored betrayal in buyer–seller relationships using data collected from a survey conducted among 109 buyers ...
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Betrayal in international buyer-seller relationships: Its drivers and performance implications
(2017)Although betrayal is a common phenomenon in inter-organizational cross-border relationships, the pertinent literature has remained relatively silent as regards its examination. However, the effects of betrayal are both ...
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Betrayal intention in exporter-importer working relationships: Drivers, outcomes, and moderating effects
(2018)Betrayal is a very common, but relatively under-researched, dark side phenomenon in inter-firm relationships that warrants investigation. We propose a conceptual model of the factors reducing betrayal intention in ...
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Betrayal intention in exporter-importer working relationships: Drivers, outcomes, and moderating effects
(2016)Betrayal is a very common, but relatively under-researched, dark side phenomenon in inter-firm relationships that warrants investigation. We propose a conceptual model of the factors reducing betrayal intention in ...
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Binary decision rules for multistage adaptive mixed-integer optimization
(2018)Decision rules provide a flexible toolbox for solving computationally demanding, multistage adaptive optimization problems. There is a plethora of real-valued decision rules that are highly scalable and achieve good quality ...
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British consumers' evaluations of US versus Chinese goods: A multi-level and multi-cue comparison
(2007)Purpose - The article aims to identify differences in consumers' evaluations of goods made in either the USA or China at different levels of analysis
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Bulgarian consumers' perceptions of products made in Asia Pacific
(1999)Reports the findings of a study conducted among 135 Bulgarian consumers, examining their perceptions of products from five Asian Pacific countries. The most common source of information for evaluating these products was ...