Browsing Τμήμα Διοίκησης Επιχειρήσεων και Δημόσιας Διοίκησης / Department of Business and Public Administration by Subject "Relationship management"
Now showing items 1-2 of 2
-
Article
Overcoming the limits of exporting research using the relational paradigm
(2003)Notwithstanding the significant progress of exporting research in recent decades, extensive reliance on the neoclassical microeconomic paradigm has been responsible for its recent stagnation or even decline. This paper ...
-
Article
The role of foreign customer influences in building relationships with US exporting SMEs
(2003)Despite the growing importance of relationship management in both academic and practitioner circles, little attention has been focused on the dynamics of international business relationships. This article examines the ...