dc.contributor.author | Samiee, Saeed | en |
dc.contributor.author | Leonidou, Leonidas C. | en |
dc.creator | Samiee, Saeed | en |
dc.creator | Leonidou, Leonidas C. | en |
dc.date.accessioned | 2019-04-22T05:53:10Z | |
dc.date.available | 2019-04-22T05:53:10Z | |
dc.date.issued | 2011 | |
dc.identifier.isbn | 978-1-84980-302-1 | |
dc.identifier.uri | http://gnosis.library.ucy.ac.cy/handle/7/46426 | |
dc.language.iso | eng | en |
dc.publisher | Edward Elgar Publishing Ltd. | en |
dc.title | Relevance and rigor in international marketing research: Developments in product and brand origin line of inquiry | en |
dc.type | info:eu-repo/semantics/bookChapter | |
dc.description.startingpage | 68 | |
dc.description.endingpage | 87 | |
dc.author.faculty | Σχολή Οικονομικών Επιστημών και Διοίκησης / Faculty of Economics and Management | |
dc.author.department | Τμήμα Διοίκησης Επιχειρήσεων και Δημόσιας Διοίκησης / Department of Business and Public Administration | |
dc.type.uhtype | Book Chapter | en |
dc.contributor.orcid | Leonidou, Leonidas C. [0000-0003-0488-5486] | |
dc.gnosis.orcid | 0000-0003-0488-5486 | |