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dc.contributor.authorConstantinides, Anthony G.en
dc.contributor.authorBelk, Mariosen
dc.contributor.authorGermanakos, Panagiotisen
dc.contributor.authorSamaras, George S.en
dc.creatorConstantinides, Anthony G.en
dc.creatorBelk, Mariosen
dc.creatorGermanakos, Panagiotisen
dc.creatorSamaras, George S.en
dc.date.accessioned2019-11-13T10:39:25Z
dc.date.available2019-11-13T10:39:25Z
dc.date.issued2015
dc.identifier.isbn978-1-4799-9972-9
dc.identifier.urihttp://gnosis.library.ucy.ac.cy/handle/7/53781
dc.description.abstractThis demonstration paper presents a Web-based adaptive interactive system for personalizing the checkout process of M-Commerce Web environments, coined Persona Check. In particular, the system personalizes the visual and interaction design aspects of a mobile Web-based checkout process based on users' cognitive style theory which argues that individuals have differences in the way they process and organize information, as well as experience their context and environment in different manners and perspectives. The Persona Check system consists of three main components: i) an M-Commerce environment for creating and managing the checkout process designs, ii) a user modeling component in which explicit user data collection methods are performed for eliciting the users' cognitive processing characteristics, and iii) an adaptive user interface that is responsible for performing rule-based mechanisms for deciding and communicating the "best-fit" checkout process design to the users based on their cognitive styles. © 2015 IEEE.en
dc.publisherInstitute of Electrical and Electronics Engineers Inc.en
dc.sourceProceedings - IEEE International Conference on Mobile Data Managementen
dc.source16th IEEE International Conference on Mobile Data Management, MDM 2015en
dc.source.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-84958185883&doi=10.1109%2fMDM.2015.58&partnerID=40&md5=673ee2c4aeb0a456068b958db72f0f56
dc.subjectCommerceen
dc.subjectWebsitesen
dc.subjectData reductionen
dc.subjectInformation managementen
dc.subjectPersonalizationsen
dc.subjectM-Commerceen
dc.subjectUser interfacesen
dc.subjectCognitive processingen
dc.subjectIndividual Differencesen
dc.subjectCheckout Processen
dc.subjectCognitive Stylesen
dc.subjectMobile commerceen
dc.subjectAdaptive interactive systemsen
dc.subjectAdaptive user interfaceen
dc.subjectPersonalizationen
dc.subjectProcess designen
dc.subjectRule-based mechanismsen
dc.titleThe PersonaCheck System for Personalizing M-Commerce Checkout Processesen
dc.typeinfo:eu-repo/semantics/conferenceObject
dc.identifier.doi10.1109/MDM.2015.58
dc.description.volume1
dc.description.startingpage303
dc.description.endingpage306
dc.author.faculty002 Σχολή Θετικών και Εφαρμοσμένων Επιστημών / Faculty of Pure and Applied Sciences
dc.author.departmentΤμήμα Πληροφορικής / Department of Computer Science
dc.type.uhtypeConference Objecten
dc.description.notes<p>Sponsors: Aalborg Universityen
dc.description.noteset al.en
dc.description.notesIEEE Computer Societyen
dc.description.notesIEEE Technical Committee on Data Engineeringen
dc.description.notesThe National Science Foundationen
dc.description.notesUniversity of Pittsburghen
dc.description.notesConference code: 118117</p>en
dc.contributor.orcidBelk, Marios [0000-0001-6200-0178]
dc.gnosis.orcid0000-0001-6200-0178


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